MYArts Careers

Director of Marketing

Shared Services Position 

Madison Youth Arts Center •  Children’s Theater of Madison • Madison Youth Choirs

Full-Time | Exempt | Anticipated Start Date: October 1–15, 2026

The Madison Youth Arts Center (MYArts) is seeking an experienced, creative, and collaborative Director of Marketing to help tell the story of one of Wisconsin’s most exciting youth arts partnerships.

This is a unique shared-services opportunity supporting MYArts, Children’s Theater of Madison (CTM), and Madison Youth Choirs (MYC). While MYArts serves as the employer of record, this position works across all three organizations to strengthen marketing efforts, promote programs and performances, increase community awareness, and support the continued growth of youth arts throughout the Greater Madison area.

If you enjoy bringing ideas to life, creating engaging marketing campaigns, developing new products and services, and collaborating with passionate arts professionals, we encourage you to apply.

About the Role

The Director of Marketing serves as a shared-services resource for MYArts, Children’s Theater of Madison (CTM), and Madison Youth Choirs (MYC), providing strategic marketing support while identifying opportunities for collaboration and shared communications.

For MYArts, this position is responsible for implementing marketing strategies and campaigns with the support of the MYArts administrative team. The Director of Marketing will coordinate marketing initiatives across digital and print platforms, develop promotional materials, support organizational communications, and help bring new programs, services, classes, performances, rentals, and community initiatives to market.

This role also brings product development expertise to MYArts by identifying opportunities for new offerings, helping shape how they are positioned, and developing marketing plans that successfully launch and promote them.

Working collaboratively with leadership across all three organizations, the Director of Marketing will help strengthen visibility, promote shared initiatives when appropriate, and ensure each organization maintains its unique voice and identity while benefiting from a collaborative approach.

What You’ll Do

Marketing Implementation & Product Development

• Implement marketing strategies and campaigns for MYArts.
• Coordinate print, digital, email, website, and social media marketing initiatives.
• Develop marketing plans and promotional campaigns for performances, classes, camps, rentals, fundraising events, and community programs.
• Lead the development and launch of new MYArts products, services, programs, and revenue-generating initiatives.
• Conduct market research to identify customer needs and emerging opportunities.
• Develop positioning and go-to-market strategies for new programs and initiatives.
• Collaborate with the MYArts administrative team to execute marketing projects from concept through completion.

Shared Services Marketing

• Serve as the shared marketing resource for MYArts, CTM, and MYC.
• Provide strategic marketing guidance and consultation to organizational leadership.
• Coordinate collaborative campaigns and communications that benefit all three organizations.
• Identify opportunities to share creative resources, vendors, advertising, and marketing tools.
• Support organization-specific marketing initiatives while respecting the unique identity and goals of each organization.

Communications & Community Engagement

• Develop compelling marketing content and storytelling across multiple communication channels.
• Manage websites, email communications, social media, and digital marketing campaigns.
• Coordinate media relations and public communications.
• Build relationships with community partners, schools, arts organizations, sponsors, and media outlets.
• Represent MYArts at community events and promotional opportunities as needed.

Marketing Operations

• Develop annual marketing calendars and campaign schedules.
• Coordinate creative projects with internal staff and external vendors.
• Monitor campaign performance using analytics and customer feedback.
• Continuously improve marketing effectiveness through evaluation and innovation.
• Manage marketing budgets and vendor relationships.

What We’re Looking For

Required Qualifications

• Minimum of five years of progressive marketing, communications, branding, or related experience.
• Demonstrated success implementing integrated marketing campaigns across multiple communication platforms.
• Experience developing and launching new products, programs, or services.
• Strong writing, communication, storytelling, and presentation skills.
• Experience with digital marketing, social media, websites, email marketing, and content management.
• Strong project management and organizational skills with the ability to manage multiple priorities.
• Ability to work collaboratively across multiple organizations and stakeholders while maintaining attention to detail and meeting deadlines.

Preferred Qualifications

• Experience in nonprofit arts, performing arts, education, or youth-serving organizations.
• Experience working within a shared-services environment.
• Experience with CRM systems, website management, Google Analytics, and digital advertising.
• Knowledge of branding, graphic design, and creative project management.
• Familiarity with the Greater Madison arts and nonprofit community.
• Bachelor’s degree in marketing, communications, public relations, business, arts administration, or a related field.

Why This Position Is Different

This is more than a marketing position.

You’ll help shape how three respected nonprofit organizations connect with the community while bringing innovative ideas, new programs, and collaborative marketing initiatives to life.

By working across MYArts, Children’s Theater of Madison, and Madison Youth Choirs, you’ll help maximize shared resources, strengthen organizational visibility, and support arts education opportunities for thousands of young people throughout the Greater Madison region.

Click here for Full Position Description

Compensation & Benefits

• Competitive salary commensurate with experience
• Comprehensive health, medical, and dental insurance
• Retirement benefits
• Generous paid vacation and paid time off
• Flexible work schedule with occasional evenings and weekends for performances and community events
• Professional development opportunities
• Collaborative, mission-driven workplace

Recruitment Timeline

How to Apply

Interested candidates should submit the following materials:

• Cover Letter
• Resume
• Applicants are also encouraged to include supplemental materials that demonstrate their marketing experience and accomplishments, such as a portfolio, marketing plans, campaign examples, writing samples, branding or design work, digital marketing campaigns, website projects, product launch materials, social media campaigns, or other relevant work products.

Applications must be received no later than 12:00 p.m. (Noon) on Monday, August 31, 2026 to be considered.

Please submit all application materials to:

hr@madisonyoutharts.org

About MYArts

The Madison Youth Arts Center (MYArts) is a nonprofit collaborative and the home of Children’s Theater of Madison (CTM) and Madison Youth Choirs (MYC). Together, these organizations provide exceptional opportunities for young people to discover their creativity, develop artistic excellence, and build confidence through the arts.

MYArts is proud to be an Equal Opportunity Employer and is committed to building a diverse, equitable, and inclusive workplace that reflects the communities we serve.

MYArts serves as the employer of record for this shared-services position.